Challenge
Millay Arts had an outdated logo, inconsistent branding, and materials that didn’t speak to who they are - a cutting edge artist residency program founded by the sister of poet Edna St Vincent Millay.
Outcome
T Square Design reimagined Millay Arts’ image from head to toe, giving them a brand overhaul with vivid imagery and bold typography. Their new brand represents their goal to nurture diverse artistic talent across a range of disciplines. The fresh and vibrant logo we created was then applied to their website, mugs, social media posts and signage. It’s vibrant, modern, flexible - just like the artists who use it.